Sunrise Express Tickets - Your Preferred Back-End For Securing Japan's Most Coveted Sleeper Train Tickets

For luxury travel agencies and bespoke tour operators, Japan offers an endless array of high-end experiences. Yet, one of the most sought-after journeys remains the most elusive: the Sunrise Seto/Izumo, Japan’s last remaining regularly scheduled overnight sleeper train.

At Sunrise Express Tickets, we understand that for your clients, this journey isn't just a commute - it is a lifelong dream. We also know that for an agency, the logistics of securing these tickets can be a recurring nightmare.

That is why we have built the premier back-end infrastructure designed specifically to help foreign travel agencies deliver the impossible to their clients with a 93% success rate.

The 10:00 AM Challenge: Why Your Clients Need an Edge

The Sunrise Express is no longer a "hidden gem" - it is a global phenomenon. If you look at travel content on YouTube, English-language videos featuring the Sunrise Express have amassed tens of millions of views, with the broader category of Japanese rail travel reaching hundreds of millions. It has become a bucket-list "must-do" for the modern traveler.

Because it is the only sleeper train of its kind, demand is global, while supply remains incredibly fixed. Tickets go on sale exactly one month prior to departure at 10:00 AM JST. In the digital age, one might assume an online portal would suffice, but the reality of the JR booking system is far more complex. The most coveted private cabins - the Single Deluxe (First Class) and Sunrise Twin (First Class) - often sell out within seconds of the clock striking ten.

Our Infrastructure: Physical Presence, Nationwide

To solve this, Sunrise Express Tickets has invested heavily in human infrastructure. We don’t rely on hope or unstable web refresh rates.

We have built a dedicated team of professionals stationed at key JR ticket offices across Japan. By having our team members physically present at station windows, we interact directly with the "MARS"(Multi-Access Reservation System) booking terminals. This allows us to process requests at the exact millisecond they become available. Our boots-on-the-ground approach ensures that your clients’ dreams aren’t left to the mercy of a loading screen.

A Proven Partner for Global Travel Agencies

We have already served dozens of travel agencies worldwide, with many now integrating our services as a "regular" part of their Japan itinerary planning. We act as your invisible back-end partner, allowing you to offer a premium service without the administrative burden or the risk of disappointment.

Our track record speaks for itself:

• 93% Success Rate: We consistently secure our clients' first-choice cabin categories, even during peak travel seasons.

• The "Dream" Factor: Our reviews are filled with stories of travelers who had resigned themselves to missing out, only to have the experience of a lifetime. We help you turn "maybe" into "confirmed."

  
  

Beyond the Ticket: Deep Insight for the Perfect Trip

Securing the ticket is only half the battle. The Sunrise Express involves complex logistics regarding luggage, terminal transfers, and cabin configurations.

When you partner with us, you gain access to our deep institutional knowledge. We provide the insights you need to advise your clients accurately - from which side of the train offers the best views to how to coordinate the sleeper journey with the rest of a high-end Japan tour. We help you look like the expert, ensuring your clients enjoy a seamless, "perfect" Japan trip.

Let Us Handle the Logistics

Your focus should be on crafting unforgettable itineraries; our focus is on ensuring the most difficult link in that itinerary is guaranteed.

Trust Sunrise Express Tickets to be your reliable partner in Japan. Together, we can ensure that the "dream" of the Sunrise Express becomes a reality for every one of your clients.

Reach out at booking@sunriseexpresstickets.com to learn more about our agency partnership programs.